Our Core Values
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First-Class Production Facilities
Nu Optical's Shenzhen production facility has a production capacity of 50,000 pieces every month. We utilize advanced manufacturing technology & expert craftmanship to produce every collection.
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Hand-Crafted from Premium Materials
Carton Fiber, Wood & Buffalo Horn are premium materials in luxury eyewear, and which require expert handling and specialized processes. We employ techniques few others would attempt.
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Uncompromising Quality Standards
Nu Optical thoughtfully considers and uniquely designs every hinge and details. Every frame progresses through rigorous quality control processes ensuring every frame is held to the highest standards.
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See Better, Look Better & Feel Better
Nu Optical collaborates with brands in the development of every collection from concept to final design. Our main focus is to translate the unique personalities of your brands into eyewear.
Rooted in Craftsmanship
We bring together expert craftspeople and the finest materials in our state-of-the-art factory